The platform is rolling out a updated setting that enables them to lessen the volume of AI-created content appearing in their feeds. This initiative comes as the platform disclosed that it now features over 1 thousand million AI videos.
Testing and Rollout
The update is in a pilot phase over the coming weeks before a full-scale rollout. This development aligns with a increase in AI content, driven by new video-generation tools.
The Broader AI Trend
Recent reports that approximately one in 10 of the fastest-growing video streams on a competing service exclusively feature content made by AI. A considerable share of this content is deemed “AI slop”, a term for poor-quality, bulk-generated content that is frequently illogical or bizarre.
Our research shows that a lot of users appreciate content produced via AI tools, from AI artwork to educational videos, and we want to offer the community the ability to increase or decrease of that, based on their own likes,” commented a spokesperson.
Scale of AI Content
The platform disclosed that there are currently 1.3bn videos on its service labeled as made with AI. Overall, in excess of 100 million pieces of content are submitted to the app daily, making clips made by AI a limited percentage of its overall inventory.
User Control Features
Viewers will be capable of decrease or raise the amount of AI content they see by opening the “manage topic” setting in the application and selecting the AI content topic. Further subjects that can already be controlled under the setting encompass politics, style, cosmetics, and movement.
Content Labeling and Policies
Its policies mandate content makers to identify lifelike AI-generated content, and it bans dangerous deepfakes of celebrities or crisis events. Any authentic-looking artificial content that is not labeled can be taken down under its terms of service.
In addition, the service will now add an “AI-made” tag to content made using its own AI tools, or identified by an cross-platform project for identifying artificial media. This measure is intended to stop users from attempting to bypass the tagging system.
Educational Initiatives
The company is additionally establishing a $2 million AI literacy fund for experts and institutions to develop learning resources about using AI responsibly. This initiative will assist educational bodies specializing in teaching programming and robotics.
Platform Protection
TikTok has defended its safety measures, following controversy over plans to cut jobs for numerous safety staff in Britain. The company is set to cut 439 jobs in its content moderation division in London, with labor groups and digital protection specialists raising concerns that humans are being replaced by machine-led review.
A company official stated that people-led review would remain essential, but automated tools can protect employees by removing the most graphic content before it has to be seen by staff. TikTok stated a 76% decrease in disturbing and violent content handled by content reviewers over the last 12 months due to reliance on its machine learning processes.
We believe it is crucial to combine people and machines to maintain a secure environment,” the official commented. “We’ll have staff as involved in the system, but we further consider it’s highly necessary to minimize viewing of harmful content as quickly as possible, which is why a lot of the machine support is really helping us work at speed.”
